Hi Justin, Excellent piece and diatribe, I agree whole heartedly and coming from an industry like Internet marketing, believe me when I tell you there are way more opportunities to be a “grey” “black” sorta person than white. One thing I would like to have seen is some visual examples of what you are talking about.
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Some of the fraud that you discussed I didn’t know about, understand or couldn’t quite visualize. I guess that’s because I’ve never personally experienced it or perpetrated it through my own or client’s websites, but nonetheless, it would have been nice to see what you were discussing in action. Ameritron 10 Meter Mods Pdf Converter there. Either way, thank for bringing light to all of this, discussing it and trying to explain to the idiots of the world that are still doing this sort of stuff, why the reason should be internal, not external for why something is right or wrong to do. I use the mom and dad test: Would you do it to your mom or dad?
Every transaction means that each program manager decides what is ethical to him at THAT time. Read affiliate terms posted on on any website and you will understand. Affiliate managers violate law by inventing reasons how to spread budget among family and friends as much as the unethical affiliate that helps them to make those targets.
Yes It is legal to cheat on your spouse until she files against you. Yet many people choose to resolve this outside of the court. Same applies here. The only way to stop unethical marketing is to get a strong Feeling that you are doing to get a legal action against you. Stop inventing new ethical ways to pull a blanket over yourself. Stop any kind of discussion about protecting individual population segment.
Makes me sick to know that my commission depends on some church going “ethical” old fart out to get the bad guys. Optimize your landing pages. Fix you dumb copy.
Return your customer service phone calls and then we will talk about being ethical •. Hi Justin, Thank you for sharing the article and you have highlighted one of the biggest problem that is happening around the whole internet marketing industry. Many of them are now only interested in getting the customers’ money and they are not interested in giving values to the customers. I have purchased some products before with high expectation but only to feel disappointed after getting access to the product. Those who are only interested in money tend to over promise and under deliver. Although it is disgusting, but it seems that most of them are still getting results because they still can get customers to purchase products from them. But the good thing is that there are still many good and ethical marketers around who are genuinely interested in helping their customers and this inspires me to model after them.
Sadly morality is often in short supply in affiliate marketing. For example, it’s always heartbreaking to be an affiliate marketing standing around with a bunch of affiliates who are swapping tips and one guy says: “we’ve all done black-hat SEO in our time”.